Jonnie Forster emerged as a music entrepreneur after graduating with a Bachelor of Sciences in Marketing from San Diego State University. He joined A&M/Tuff Break Records implementing marketing plans for their hip-hop roster before moving to Capitol Records. As a marketing executive, he was instrumental in campaigns for the Beatles, Frank Sinatra, Jimi Hendrix, The Beach Boys, Tina Turner, Pink Floyd, and a host of others. His first break came as executive producer for George Clinton’s “Greatest Funkin’ Hits” album securing artists like Ice Cube, Busta Rhymes, Q-Tip, Ol’ Dirty Bastard, Coolio, and Digital Underground.
Jonnie went on to produce the first-ever, online concert with George Clinton and Macromedia, blowing up Internet servers all over the globe. At 23 years old, he was promoted to Director of A&R/New Business Development, one of the youngest to hold this title in the company’s storied history.

Seeking more entrepreneurial freedom, Jonnie and his brothers established the premier music supervision company for the video game industry with clients including EA Sports, Sony Playstation, and Activision while representing the Palms Casino, the Gallo Winery, and The Bob Marley Estate launching Marley Coffee. The management side of the business has seen clients ranging from global icons including Lauryn Hill, Social Media Influencers, Platinum and Grammy Record producers, to current country cross-over stars RVSHVD and WILLIE JONES.

In 2020, Forster’s entertainment company rebranded to The PENTHOUSE, inspired by its one-of-a-kind creative hub. The Penthouse includes recording studios, offices for film & TV, management companies, plus a legendary 2,500 sq. foot patio overlooking the Hollywood Hills where all are invited to collaborate & celebrate.

In 2022, Forster authored his first book, THE BIRD and THE BEE released through Simon & Shuster. He is happily married to his wife of thirteen years, Kamilah, and is the proud father to their six year old daughter Ivy Paisley.